When I was tasked with taking control of the company Pinterest account at BodyRock I noticed a huge spike in engagement on infographics. I began creating an infographic a day to see if it would improve social growth and engagement.
I would frequently observe trending themes or reoccurring problem areas among our audience that I could research and address with infographics.
A majority of these pins were both researched and designed by myself. These infographics would reach millions of people and receive hundreds of thousands of repins.
When I took over the account at 330,000 followers we were losing approximately 30 subscribers a day, adter 6 months of being under my management we had risen to 370,000 subscribers with a growth of 100 followers a day. Average monthly viewers had risen from 100,000 to ten million, and impressions and engagement rose exponentially.
These are a small portion of my infographics and more can be seen here